Evaluation For The Music Video


After finishing the project of the music video. I feel as though my involvement and performance in all aspects of the making, editing and researching into what we were going to do, i have done to the best of my ability. I feel that although me personally was only involved in the acting of the video for the first minute, i feel as though i fulfilled my skills to the best of my ability by doing the majority of the recording after that. Also i feel as though as a group we worked together really well when it came to the mis en scene and the costume design, we all worked together to make the scenery, which included painting the flat boards that we were going to use as the background.

I feel that in our media product we really tried and succeeded in following the conventions of the other music videos that we had researched from other girlbands. I feel that we really adapted our styles of dancing and the way we dressed and looked to the style of a real girlband. We wanted to go for the style of real pop stars, we tried to achieve this in the way that we dressed, this was through the way in which we all wore black at one time, so that we all matched and none of us clashed with each other. Also then we all decided that we were going to wear pink, this was good because then all of us were matching and then the whole picture was bright and it looked ery professional and as though we were a real girlband. Also we tried to achieve the "popstar" "famous" look by the hairstyles that we chose, we researched into other girlbands and found that they tended to have long hair which was then either curly striaght or wavy, no two girl members of the band ever had the same hairstyle although they were all always very different they always matched.

Therefore we emulated this and made it so that all of our hair matched but none of it was the same so that we would achieve the proffesional popstar look.

I feel as though in the actual recording of the video and the contents that was involved in it was also very professional and we worked well with the equiptment we had and produced some really good footage that is of the standard that we wanted.

Also the way that we have started the video with the walk forward in synchronization , this is very typical in a girlband and this makes it look very professional and well stuck to the conventions. Also we ended themusic video with a walk backwards away from the camera, i feel as though this was a very well thought and clever way to end the video, we thought of doing it as a walk away from teh camera because at the very start the opening clip was a walk towards the camera therefore this was the opposite and worked very well in the way that it was the opposite and a way of ending and closing the music video.

We decided that titeling was a very good way that we could make our video look more professional, therefore at the end of the video we decided to close the video with a black screen and a font that came up which is of the style that we feel is very Lady Gaga -ish. We thought that it was a nice way to end the music video as it showed the name of the song title we had used and also came up with all of our groups names, this then showed the viewers who created and took part in our video and who did all of the making and producing of the music video.

We asked people to view and give feedback about our music video. All of the feedback that we recieved was all posotive. We made sure that the people that we asked to evaluate our music video was all in the age range of our target audience this then made all of the feedback that we recieved more relevant and appropriate so that the feedback would be necessary for us to improve or to see if we met all of the requirements that we wanted to. Also we tought that it would be a good idea to show some people of an older audience, this was because then we would be able to see if it appealed to those of an older audience although it was aimed at the younger generation. We found that a lot of the older audience did like the video and thought that it was very well edited and put together really well. All of the feedback showed that everybody thougt that the music video was very professional.

I think that we chose 2 very good ancillery tasks that really matched the music video very well. I think that making the magazine cover and the website it really made the band seem real, i think the ancillery tasks really complimented the music video very well. This was because they were a good combination and it makes you knoew more about us as individuals and more about the band than you do from just watching the music video. The internet was the main media technology that i used in the creating of the music video, this was because sites such as YouTube came in very useful when i was researching into the concpet of girlbands and the main conventions of girlbands and music videos at the very start of the project. Also youtube enabled me to use the embed code so that i could embedd the videos onto my blog as proof and evidence, also then this shows what videos i have used as research in my project.

For the actual creation of the footage we used the handy cam from school however we found that the footage was not very clear and of the quality that we would like it to be therefore we decided that it would be best if we used Kirstys 12 mega pixel camera this we feel made our video look a lot more proffesional and of a way better standard than if we would have continued to use the handycam camera from school.

We then uploaded the footage onto iMovie on the Apple Macs at school. We found that this was the best software to use to enable us to fulfill the editing to the best of our potential, this was because it enabled us to crop the clips that we wanted to and also we could change the colours of each clip and also the duration, reverse the slips, speed and lighting on the clips that we felt necessary to do so.

As part of the research and planning for the project we created story boards, this came in useful as then we knew exactly what we wanted to do and what we were going to achieve in eaach recording session and in each location.

I believe that my indiviidual input into the media project was a necessity this was because i was the main recorder for the group as well as participating in some of the acting and also a lot of the editing. However i believe that all members of the group were very helpful and we all worked very well together and made each other succeed in what we wanted to achieve, which was a successfull proffesional music vdeo and very well made and thought out ancillery tasks.

The only weakness i feel that there was in the creating of the media project was the fact that all of the actors and performers for the video were not all available at the same times this made it very hard when it came to the recording of the footage. This is why we started with 4 actresses and ended up with 2 however i feel that we made this work to the best of our ability and we really made it look professional despite loosing 2 of the actresses.

I believe that we put a great deal of effort into the whole production and every aspect of the music project, this is because as a group our project took a lot of thinking out and planning, this was because we had outfits to organise and get together, this was because they had to all match but all be different at the same time but of the same colour at all times. Also there was the organising of times and booking of the rooms and locations that we needed to use. We also decided that we were going to hire a fog machine this was so that the video looked more professional and of a higher standard so that we could get the best marks that we possibly could from this project.

I believe that there are not many criticisms that i feel could of been improved with our music project this is because in the end the finished product is exactly what we could of hoped for it to be. The only thing that i believe could have made the time keeping and the time scaled in which we completed the recording of the footage would have been to ensure that the camera always had batteries and that they were always fully charged so that we did not have to delay on the recording because of this set back.

Overall i believe that the product that we achieved in the end was very well made and was of a very high standard i believe that we put 100% into every aspect of the research and planning, recording and the editing of the project. I think that what we have produced overall is a very high standard and very good quality.